SOCIAL MEDIA FOR HOLIDAY-LET OWNERS
Social media for independent holiday-let owners. Planned, created and personally managed by Jake.
A PLACE WORTH SHARING.
MEET JAKE · FOUNDER OF STAYCATION SOCIAL
I’m Jake Crickmore. I’ve managed social media for cottages.com and worked across a portfolio of digital magazine brands. I bring that experience to independent holiday-let owners who want their property to look its best online.
You don’t need to become a content creator. From the first ideas to the monthly review, you work directly with me.
CONTENT EXAMPLES · TIKTOK
Property content built to feel useful, entertaining and worth sharing.
WHAT YOU RECEIVE EACH MONTH.
01 / PLAN & PUBLISH
Monthly plan, captions, prepared images and scheduled posts.
02 / SHORT-FORM VIDEO
Reels edited from your clips, or original footage with Pro.
03 / CONVERSATIONS
Comment and social enquiry replies using information you approve.
04 / REPORT & REFINE
A clear monthly summary followed by practical next ideas.
A LOOK AT THE CREATIVE THINKING.
THE COSY COTTAGE
A quieter-season story for couples who want time to slow down.
THE WEEKEND BASE
An arrival-to-morning video idea for guests planning a short break.
THE CHARACTERFUL RETREAT
A distinctive visual direction for guests drawn to somewhere different.
A LITTLE HELP. OR THE WHOLE SOCIAL THING.
01 / A CONSISTENT PRESENCE
£249 / month
Instagram + Facebook
8 image or carousel posts each month
Captions, hashtags, scheduling, initial profile tidy-up and monthly performance summary.
02 / MORE ROOM TO GROW
£449 / month
Instagram + Facebook
12 posts + 4 Reels and 8 Story sets each month
Reels from your clips, basic comment and DM replies, report and planning call.
03 / THE FULL SOCIAL STORY
from £849 / month
Instagram + Facebook + TikTok
16 posts + 8 videos and 12 Story sets each month
One monthly on-site filming session, TikTok concepts, strategy and support.
A SIMPLE PLACE TO START.
A focused, paid one-off review for owners who want a clearer direction before choosing ongoing support.
£195 · Paid one-off review
YOU’LL RECEIVE
What’s clear, what’s missing and how your property comes across.
Content themes and practical suggestions built around your ideal guests.
A written set of priorities to use yourself.
READY WHEN YOU ARE.
Share a little about your property and what you would like help with. We can start with your priorities.
START A CONVERSATION
Whether you have a package in mind or would value a review first, email Jake directly.
Work directly with Jake · clear deliverables · one straightforward point of contact
